Tim Hughes is a global authority on creative brand strategy and the founder of The Brief Doctor, a strategic creative consultancy. He’s known for cutting through complexity and turning tangled brand problems into clear, powerful ideas that people actually care about.
With a career forged in television branding and promotional strategy, Tim has helped shape some of the most iconic names in broadcasting. He ran strategy for Discovery Channel’s in-house creative agency, rebranding Discovery, Animal Planet, and TLC, and while at BBC/UKTV, he launched the game-changing channel identity for Dave; a masterclass in how bold thinking builds cult brands.
Today, through The Brief Doctor, Tim works with global TV networks and cultural brands to distil strategy into sharp, irresistible briefs and campaigns that cut through and stick. His clients include Sony, Disney, Univision, Clear Bank, HG Contemporary Gallery , and celebrated photographers Alison Jackson and Rose Hartman.
An industry heavyweight with 100+ awards, including a Promax Lifetime Achievement Award, Tim is also a sought-after speaker who delivers punchy talks, workshops, and masterclasses on branding, creativity, and the art of the brief. He is available for consultancy and professional mentoring, working closely with individuals and organisations to sharpen thinking, elevate creative output, and unlock smarter, braver brand decisions.
Tim’s belief is simple: great brands don’t start with more noise, they start with a better brief.
For Coaching and Mentoring click here.
For Keynote & Conference bookings click here.
The Brief Doctor.
We bring together some of the sharpest strategic and creative minds to deliver bold, effective, and refreshingly cost-efficient solutions that get results.
Brand Strategy
Clear, confident thinking that defines who you are, what you stand for, and why anyone should care.Briefs
Sharp, disciplined briefs that unlock creativity, align teams, and turn ambition into action.Creative
Big, brave ideas that cut through the noise, captivate audiences, and leave a lasting impression.One-to-One Professional Mentoring
Personal, focused mentoring to challenge your thinking, sharpen your skills, and elevate your creative confidence.Workshops
High-energy, hands-on sessions designed to inspire teams, ignite ideas, and deliver immediate impact.
The Company.
Our clients.
Contact us.
In your office or offsite | Amazing global venuesBriefs 1.01.
Your prescription for better creative.
How to create amazing briefs
Managing stakeholders and sign-offs
Inspiring creatives to produce awesome work
Feedback that kicks-ass
Smashing your goals and winning awards
Harnessing the power of AI without looking like a robot
This workshop is fully customisable to address your specific challenges and business goals.